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2026-03-23

Mortgage Brokers Growing Market Share - What It Means for You

Wholesale mortgage brokers have gained significant market share in government-insured and conventional loans, offering more competitive options for California borrowers.

The mortgage landscape is shifting in favor of borrowers as wholesale brokers have captured more market share across key lending categories. In the fourth quarter, brokers increased their presence in government-insured loans from 24.8% to 28.8%, while conventional-conforming loan market share grew from 23.9% to 24.8%.

This trend is excellent news for California homebuyers and refinancing homeowners. Greater broker market share typically translates to more competitive rates and terms as lenders compete harder for business through the wholesale channel. Brokers can shop your loan across multiple lenders simultaneously, often securing better deals than going directly to a single bank.

The growth suggests that more lenders are prioritizing wholesale partnerships, giving brokers enhanced negotiating power and access to diverse loan products. This is particularly beneficial in California's complex market where borrowers often need specialized loan programs or face unique challenges with high property values.

Ready to benefit from this competitive landscape? Contact our experienced team to explore how broker partnerships can secure you better rates and terms for your California home purchase or refinance.

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