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2026-06-12

Talk Property Taxes Before Your Clients Fall in Love

Property taxes are rising across the U.S., and California buyers need to understand the full cost of homeownership before they get emotionally attached. Here's why this conversation needs to happen early.

Here's a mistake I see all the time: a buyer tours a home, falls in love with the kitchen, starts mentally decorating — and then gets blindsided by a property tax bill that blows up their budget.

Property taxes are climbing in nearly every major U.S. metro, and California is no exception. With rising assessed values and local tax measures consistently appearing on ballots, your annual tax obligation can add hundreds — sometimes over a thousand — dollars to your monthly housing costs.

As your mortgage advisor, I bring up property taxes early — before you've toured a single home. Why? Because knowing the tax burden upfront shapes how much house you can realistically afford. A beautiful $750,000 home in one county might carry significantly higher taxes than a comparable home in another, and that gap matters when we're calculating your debt-to-income ratio and total monthly payment.

For California buyers, it's also worth understanding how Proposition 13 affects your base assessment and what triggers a reassessment. New construction, additions, and ownership transfers all have tax implications worth knowing.

Don't let taxes be an afterthought. Let's run the full numbers together before you start shopping.

Contact us today for a complete affordability analysis — taxes included.

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